Thank you for contacting Nestlé Purina PetCare Company.We appreciate you contacting us, and expressing your feelings regarding the 35 pound bags of Purina(r) Pro Plan(r) brand Dog Food – Shredded Blend. Please know that they are important to us. We would like to assure you that your comments will be noted, and reported to the appropriate individuals in our Company. We feel certain that careful consideration will be given to them and any others we might receive.Please know that the bag sizes have changed to accommodate the lighter density of the product. The new shredded kibble in Purina(r) Pro Plan(r) brand Dog Food – Shredded Blend is a lighter/less dense kibble, which makes the whole formula less dense. Because it is less dense, it would take less food, by weight, to fill the same size bag.Many food companies, including pet food manufacturers, have experienced significant increases in recent months in commodity and ingredient costs. These companies are often faced with the choice of raising prices or reducing the net weight of selected items. Purina is taking this action to remain competitively priced and to continue to offer value to the consumer.Purina(r) Pro Plan(r) brand Dog Food – Shredded Blend formulas still help reduce accumulation of plaque and tartar for overall dental health. Calcium, phosphorus and other minerals help support strong teeth and bones. The formulation is approximately 85% regular kibble and 15% shredded kibble.For over 75 years, the scientists and nutritionists at Purina have been working to develop the best pet foods possible. Even though we have been studying dogs and cats for a long time, we learn something new nearly every day. Changes are part of an ongoing process of continuous improvement to provide better products to our consumers.Because we value you as a loyal consumer, we are mailing a complimentary coupon along with some discount coupons to use towards your next purchase of any Nestlé Purina PetCare product. Please allow 7-10 business days for delivery.Again, thank you for contacting us.